This course is aimed at those who have not studied marketing previously and who want to find out more about what it encompasses.
It is appropriate for those working in a junior marketing or administrative capacity or whose work brings them into contact with marketing activities.
By the end of the course, participants will have gained a basic understanding of what marketing is as a technical discipline and its role in the modern organisation, along with how the needs of customers are satisfied.
No previous marketing experience or qualifications are required. Practical experience in the business world is, however, desirable and beneficial for understanding/relating to course content.
Click here to download the application form.
Please contact Clare Pattenden pattendenc@REGENTS.AC.UK + 44 (0) 207 487 7876
Page last updated 3/2/2012
"The multicultural environment and the strong emphasis on languages at EBS London allows students to make the most out of international business."
Ignacio Ortiz de Zevallos
